We are a full in-house creative arm capable of executing creative needs for entertainment and video creation for your marketing needs.
Author Jane West Bakerink self-published The Lonesome Pine, a story about a pine tree’s dream of becoming a Christmas tree. Throughout the years, the book became a holiday tradition in households across the country.
Due to the overwhelming response from Jane’s fans, Haylett Entertainment produced the animated holiday special, “Piney: The Lonesome Pine“, based on the book The Lonesome Pine, which received an Emmy® nomination for Sir Jonathan Pryce’s performance as Grandpa Sid.
The animated special premiered in the U.S. in 2020 on Disney Junior, The Disney Channel, and the DisneyNow app. Piney is currently available on Apple TV, YouTube and Google Play. Piney is also available in over 70 countries/territories, in 9 different languages, and available on DVD.
The original motion picture soundtrack is available on iTunes, Apple Music, Amazon Music, Spotify, and Deezer.
Piney: The Lonesome Pine – A Holiday Classic, by author Jane West Bakerink, is a beautiful 32-page picture book adapted from the animation. The book is published by Hachette Book Group/Running Press Kids, released globally and available wherever books are sold.
Tonies – the Piney figurine – one of the most popular toys in the U.S. and Europe – is available worldwide. To learn more about tonies please go to www.us.tonies.com.
Teddy Mountain: Available Fall 2026, this is a global plush partnership for all characters from the animation, starting with Piney and Jackster.
The Jonsteen Company: Available Fall 2026 – “Grow Piney – The World’s Most Lovable Christmas Tree!” Grow seed kit – globally distributed.
“Darling, you’ve just got to get on with it!” Let me tell you about Joan and how Haylett Entertainment found its name.
My love for Joan began quite by accident. But as I have always believed; nothing beautiful happens by chance. I found her in her garden in Southern England – while I walked the path for a visit to a relative’s home with my very young daughter, Katie. I would discover later, she was a real-life angel, disguised as a middle-aged woman with kind eyes and a smile to match – it was an instant and mutual emotional embrace of the heart.
Jane West Bakerink is a British-born Author, Screenwriter, Producer, Performer, and is co-founder of Haylett Entertainment, LLC. She self-published her first children’s book, The Lonesome Pine, in 2000. Jane wrote the screenplay and two songs based upon that book, and in 2019, the now Emmy® nominated animation special, Piney: The Lonesome Pine, was produced and premiered on the Disney platforms. Piney airs throughout the world in 7 languages. In 2022 Jane adapted the animated special into a 32-page picture book, Piney: The Lonesome Pine -A Holiday Classic, published globally by Hachette Book Group/Running Press Kids.
Jane grew up in England and attended the Italia Conti Academy of Theatre Arts. Over the years, Jane has performed as an actress, singer, dancer in numerous television shows, commercials including London’s West End. She has written and performed the theme songs for such shows as Piney: The Lonesome Pine, Fox Broadcasting Emmy nominated special, Smart Kids, and the award-winning PBS special, No Labels, No Limits.
Jane’s favorite things to do is spending time with her family, two girls, two son-in-law’s and three grandchildren. She loves to take walks along the ocean with her husband Jay and their rescue dog “Higgins”.
Jane’s passion is children and animals…and making a difference in this world one story at a time!
Member of Screen Actors Guild (SAG)
Broadcast Music, INC. (BMI)
Emmy® nominated producer, Jay Bakerink, is President and co-founder of Haylett Entertainment and Marketing. He is an Executive Producer of Haylett’s Emmy® nominated animated special, Piney: The Lonesome Pine, starring Sir Jonathan Pryce, Simon Pegg, and Jason Anthony. Throughout Jay’s career in the entertainment business as a producer, writer, director, and editor, he has worked on a multitude of projects ranging from network primetime shows, streaming shows, specials, network children’s programming, and syndicated shows. His production background includes working for major entertainment companies such as CBS, FOX, NBC, UPN, Warner Brothers, Disney, Tribune, and New Line Pictures.
While working for the broadcast networks and streaming platforms, Jay played a vital role in the video creation for entertainment marketing for some of television’s most successful prime time shows including, Seal Team, Madam Secretary, FBI, FBI: Most Wanted, Tough As Nails, Star Trek: Picard, The Amazing Race, Survivor, The Grammys, Hawaii Five-0, MacGyver, Criminal Minds, Instinct, NCIS, NCIS: New Orleans, Magnum P.I., S.W.A.T., Super Girl, The Mentalist, CSI, CSI: Miami, CSI: New York, Cold Case, Everybody Hates Chris, Veronica Mars, The NFL, The Simpsons, 21 Jump Street, Beverly Hills 90210, Melrose Place, The X-Files, and America’s Most Wanted.
When Fox Broadcasting ventured into children’s programming, Jay was instrumental in launching the Fox Children’s Network. He produced and directed over 30 interstitial films for the network. He wrote, produced, and directed the primetime special “Smart Kids,” which was nominated for an Emmy® for Outstanding Children’s Program.
He has received awards from the National Education Association, Parent’s Choice, Association for Children’s Television, Media Access Award, Golden Eagle Award for Outstanding Television Production, and the Promax Award for Excellence in Advertising & Promotion.
Jay is a member of the Director’s Guild of America, the Writer’s Guild of America, The Academy of Television Arts & Sciences, and ASIFA-Hollywood. He is a graduate of the USC School of Cinematic Arts.
Jay is married and lives in Rancho Palos Verdes, California. He is the proud father of two daughters. While spending time with family is Jay’s ultimate joy, he also enjoys playing golf when time permits, and playing with his dog “Mr. Higgins.”
“Darling, you’ve just got to get on with it!” Let me tell you about Joan and how Haylett Entertainment found its name.
My love for Joan began quite by accident. But as I have always believed; nothing beautiful happens by chance. I found her in her garden in Southern England – while I walked the path for a visit to a relative’s home with my very young daughter, Katie. I would discover later, she was a real-life angel, disguised as a middle-aged woman with kind eyes and a smile to match – it was an instant and mutual emotional embrace of the heart.
Everyone who knew Joan, knew of Branford Marsalis. Named after the famous musician, Branford was a stray cat that Joan spent many days feeding and caring for and coaxing across her threshold. Branford was very stubborn but she would sing–song “Who’s the best pussycat in Southern England? Great Britain? Europe?”. On and on until she reached the “Who’s the best pussycat in the Universe?” and Branford would give in, curl around her feet – accepting her love and she would proclaim him to be “such a clever cat!”
I felt like Branford when I first met Joan. I too, felt a bit like a stray and wasn’t sure that I trusted anyone enough to accept their love. I believe our meeting was serendipity. I was broken in spirit and sad. Fate hadn’t been particularly kind to me in my young life, but Joan, sweet Joan, changed all of that. She was warm and nurturing and she was the first person ever to make me feel loved, safe and confident. I knew that Joan cared for me deeply and that love gave me a strength and confidence that I had never felt before.
What happened from that first meeting, across a garden gate, grew into something that is often difficult for me to put into words. I loved Joan. I loved Joan – I loved Joan! She is the reason that I am a good mother, wife, woman and human being. I cherished every word she spoke to me, which frequently began with “Oh darling!” I lapped up her love like Branford lapped up china bowls of milk. I was nurtured and nourished by her. I am who I am because of Joan Haylett and my wish is that everyone could have a Joan in their lives.
Naming my publishing and entertainment companies in honor of the woman who had nurtured and inspired me and shaped my life, is my way of keeping Joan close. My beautiful Joan lived to be almost 100 years of age and not a single day goes by when I don’t feel her with me.
My love for her – and hers for me – can be found snuggled, like the family cat, comfortably snoozing and stretching between the words of my work and this website. Branford lives here too, and in heed of Joan’s wise words, I’m getting on with it!
“Oh Darling!”- Joan we miss you!
